Burkina Faso government has banned an annual beauty contest for women with the biggest buttocks, saying such events are sexist. The ban came after adverts for the third edition of ‘Miss Bim-Bim’, which shows two fully clothed women with exaggeratedly large behinds, provoked an outcry on social media.
"Our role is to do everything to avoid damaging the image of women," said Minister Laure Zongo in a statement, adding that social media criticism had persuaded her to act.
Meanwhile, the male organizer of the event, Hamado Doambahe, said it aimed to promote a more positive body image for African women and encourage fashion designers to use African costumes.
The head of Burkina Faso’s High Council for Communications, Nathalie Some, called in a statement for people in advertising, the media and the arts to protect the rights of women and girls.
The head of Burkina Faso’s High Council for Communications, Nathalie Some, called in a statement for people in advertising, the media and the arts to protect the rights of women and girls.